Mar 21, 2023
My guest for this episode is Victor Cho. A passionate consumer advocate, Victor was most recently the CEO at Evite where he led the company successfully through COVID-19 and returned it to growth, financial health, and a successful corporate buy-out. He is also the creator of the 4th Stakeholder Framework on improving stakeholder capitalism.
Victor believes for society to thrive, we must
shed what he calls the Mercenary Business approach and embrace a
more balanced stakeholder model. Unfortunately, many organizations
find it hard to balance even just the first three primary
stakeholders (Shareholders, customers, and employees). When you add Society (the
4th stakeholder) to the mix, that balancing act becomes
even more challenging. Gratefully, Victor has
developed a framework to help organizations maximize impact and
overcome the challenges that stand in the way of achieving balance
between all the stakeholders.
Listen in as we discuss a bit about the history
of business and capitalism, the power of listening to stakeholders
and the idea that considering the relative impact of various
actions in combination with thinking about the broader whole can
equal more than the sum of its
parts.
Connect with
Victor Cho
LinkedIn: https://www.linkedin.com/in/victor-cho-/
www.victorcho.com - Free leadership frameworks and
courses
www.4thstakeholder.com - A practical framework to help
businesses become better citizens
Connect with Susan Morgan
Bailey
Email: Susan.Bailey@marshmma.com
LinkedIn: https://www.linkedin.com/in/susanmbailey/